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Increase Profits, Develop Brand at Marketing Conference
The AFS Marketing and Selling of Castings Conference will be held July 31-Aug. 1 at the Westin O'Hare, Rosemont, Ill. The focus of the conference is to educate metalcasting marketing and sales professionals on strategies to improve their bottom line, while giving them a chance to talk to future customers.

Five well-known casting buyers from CAT, Haas Automation, Cummins, FMC Technologies and Siemens will speaking as well as ten other experts on marketing for manufacturers. Topics include:

  • "Increase Your Profits by Meeting Your Customers Silent Demand," Dan McQuiston (www.mcquistongroup.com), Butler Univ.;
  • "Utilizing Electronic Tools to Automate Casting Sales & Marketing," Wayne Braun & Jim Clifford, AmeriCast Technologies, Inc.;
  • "Making the Most of Your Sales Reps," Rick Betori, Wonderlic;
  • "Developing Your Brand Identity," Tim Daro, Bernard & Co.

As an added value—all attendees of the conference will receive a FREE copy of the 2008 AFS Forecast and Trends report. In addition, attendees will gaining a competitive advantage by having a world-class marketing agency critique your firm’s brochures and websites.  

Time is running out—register by June 30 and be entered in a drawing for a sales and marketing tool kit valued at more than $500.

To register for the AFS Marketing and Selling of Castings conference, contact AFS customer service at 800/537-4237 or click here for more information.

 
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