Metalcasting Industry Human Resources Conference


Preparing for the Metalcasting Workplace of Tomorrow


February 6-9, 2018, Clearwater Beach, Florida
Hyatt Regency Clearwater Beach Resort & Spa, Clearwater, FL



Conference Agenda

Tuesday, February 6, 2018


6:00 p.m. – 7:00 p.m.

Meet and Greet Cocktail Hour

Wednesday, February 7, 2018


8:00 a.m. – 8:45 a.m.

Breakfast and Registration


8:45 a.m. – 9:00 a.m.

Kickoff and Coming Soon to AFS
Doug Kurkul, CEO, American Foundry Society


9:00 a.m. – 10:00 a.m.

What’s the Future of Performance Management? Taking a Peek at Emerging Trends
Jim D. Rowell, HRD Associates, Inc.

Today, more companies are implementing or searching for more meaningful and effective performance management processes. What is the future of this process that Business Week Magazine once called, “periodic agony thrust upon managers and employees?” This session will take a look at the possibilities through a not-so-clear crystal ball.


10:00 a.m. – 10:10 a.m.



10:10 a.m. – 11:15 a.m.

Building Your Employer Brand
Sara Timm, Marketing and Communications Manager, Waupaca Foundry, Inc.

Communicating a compelling employment brand is critical in today’s world. It’s about creating engaging content through storytelling. Without great content, it’s harder to attract top talent to your company, and engage your current workforce. Without content, you can’t tell your story. This session will explore way to develop your employer brand.


11:30 a.m. – 12:30 p.m.



12:30 p.m. – 1:30 p.m.

Utilizing Technology for Recruitment
Sara Timm, Marketing and Communications Manager, Waupaca Foundry, Inc.

Banner advertising, re-targeting, and social media are powerful distribution channels that HR has in its recruiting toolbox. But, they can be overwhelming too. Metalcasters competing for the best employees must develop a comprehensive recruiting strategy using modern technology to realize its benefits, and to create value for both the organization and the people it employs. This session will show you how to utilize technology for recruitment.


1:30 p.m. – 1:45 p.m.



1:45 p.m. – 2:45 p.m.

2018 Legal Update–What Employers Need to Know for 2018
Matthew Cannova, Maynard, Cooper and Gale, P.C.

This presentation will cover important employment law and employee benefits developments that employers need to know and the steps employers need to take to manage risk and avoid compliance issues in 2018.


2:45 p.m. – 3:00 p.m.



3:00 p.m. – 4:00 p.m.

Roundtable Discussions


5:00 p.m. – 7:00 p.m.

Cocktail/Appetizer Reception

Thursday, February 8, 2018


8:00 a.m. – 8:30 a.m.



8:30 a.m. – 9:45 a.m.

Creating a Flexible Work Environment for Shop Floor Employees
Jim Dillingham, Shiftwork Solutions, LLC

This presentation will demonstrate how to evaluate your flexibility as a company, identify standard employee preferences, and provide goals and methodology on implementing flexibility in your work environment.


9:45 a.m. – 10:00 a.m.



10:00 a.m. – 11:15 a.m.

Safely Cutting Through the Timber of Workplace Laws Stacked Against Employers
Mitch Quick, Michael Best & Friedrich LLP

Companies and their HR professionals must comply with myriad federal and state labor and employment laws on a daily basis that affect every stage of the employment process–from hiring to termination. When grappling with discrimination laws, overtime pay obligations, harassment incidents, or accommodation issues, the consequences of non-compliance are costly and time consuming. Attorney Mitch Quick will identify the primary employment law threats facing companies, and offer practical tips for minimizing the risks and exposure.


11:15 a.m. – 11:45 a.m.

AFS Institute Skills Training for Tomorrow
Jennifer Morton, e-Learning Project Manager, AFS Institute


11:45 a.m. – 12:30 p.m.



12:30 p.m. – 1:30 p.m.

Trends and Best Practices in Compensation
Lisa Bazzoni, The Management Association

The need to differentiate yourself as an “employer of choice” is clear. Robust economic conditions, the war for talent, easily accessible compensation informations, yet stagnant pay increase budgets remain. And then balance all this with the need to align your HR strategies with changes in your industry and your organization. We will discuss how to use Total Rewards creatively in response to these conditions, as well as to drive performance in a culture that increasingly expects transparency.


1:30 p.m. – 2:15 p.m.

View from Washington: Top Federal Developments on Employment, Safety and Labor Issues During the First Year of the Trump Administration and Predictions for 2018
Stephanie Salmon, AFS Washington Office

The first year of the Trump administration has included rolling back some burdensome employment regulations. This presentation will provide an overview of some of the key accomplishments in 2017 impacting the metalcasting industry and discuss the top priorities for the Labor Department and the U.S. Congress in 2018 with respect to current labor and employment policy matters.


2:15 p.m. – 2:30 p.m.



2:30 p.m. – 3:30 p.m.

Roundtable Discussions


3:30 p.m.


Friday, February 9, 2018


7:30 a.m. – 8:00 a.m.



8:00 a.m. – 11:15 a.m.

Moving Forward: Managing Change & Mapping Your Succession Plan
Dr. Celina Peerman, The Peerman Group

We know that change is constant throughout our organizations. This presentation will walk you through a change management roadmap that you can immediately apply back on the job. Then, we’ll apply specific change management processes to building your succession plan. By the end of this session, you’ll have resources for the discussion on succession planning.


11:15 a.m. – 11:45 a.m.

Closing Remarks and Raffle

Housing and Conference Location

Hyatt Regency Clearwater Beach Resort & Spa
301 South Gulfiew Boulevard
Clearwater, FL 33767
Phone: 727-373-1234

Poised at the edge of one of the world’s best beaches, our Clearwater hotel is an oasis along this Florida coastline. Enjoy suite style guestrooms featuring full kitchens, dine in three innovative restaurants, or set out to explore the beautiful coast a mere few steps away. For the ultimate day of relaxation, treat yourself to a package at Sandava Spa, or book a secluded massage in your private poolside cabana.

Room rate: $239 for Premium Guest Rooms / $289 for Deluxe Guest Rooms
Hotel Cut-off Date: January 15, 2018

Room includes: Complimentary Internet access, 10% discount on spa services at the Sandava Spa (excludes tax and gratuity) as well as two (2) days pre-and post conference at same rate.

The Resort Fee is currently $25.00 (plus 13% tax) per room, per day, which will be waived for the offical conference dates of February 5-11, 2018. Standard Resort Fee will apply to pre and post conference dates.


Travel Information

Getting To and Around St. Pete/Clearwater


Which airports serve the St. Pete/Clearwater area?

Tampa International Airport and St. Petersburg-Clearwater International Airport are the closest airports. Click here for more information.


Where can I find a map of St. Pete/Clearwater?

Click here for an interactive map. 


What are the public transportation options in St. Pete/Clearwater?

The Jolley Trolley runs from Clearwater Beach north through Dunedin to Tarpon Springs. The Suncoast Beach Trolley travels from downtown Clearwater west to Clearwater Beach, then south through Indian Rocks Beach, Redington Beach, Madeira Beach, Treasure Island and St. Pete Beach to Pass-a-Grille (read about the trolley here). The Looper Trolley circulates through downtown St. Petersburg, making 13 stops at major attractions, hotels and restaurants. In addition, buses operated by the Pinellas Suncoast Transit Authority serve the area. For more...


Where can I rent a car?

For a list of rental companies serving the area, click here.


How can I get from the Tampa or Clearwater Airport without renting a car or taking a taxi?

Shuttle and limo service is available. For more...


Jim Rowell

Jim Rowell is a talent and organizational development professional with more than 30 years of experience in the field. In addition to his current consulting practice (HRD Associates, Inc.), Jim was also training and organization development director for Gulf States Paper Corporation and the director of training and development at the University of Alabama. Jim’s areas of expertise include organizational and management development, performance management and individual behavior change.

Sara Timm

For 20 years, Sara Timm has worked with B2B (Business to Business) manufacturing brands where she collaborated with internal and external teams on progressive Online marketing campaigns. Whether she’s tackling employer branding or social recruiting, Sara is driven to leverage the power of marketing technology to meet and exceed business goals.

Matthew Cannova

Matthew Cannova advises and represents employers and benefits professionals across the country in matters related to employee benefits and executive compensation. His practice includes advising clients with respect to, and drafting, all types of executive compensation programs and employee benefit plans. He also advises clients on compliance issues under HIPAA, ERISA, COBRA, Affordable Care Act (Health Care Reform), and 409A, as well as requirements under the Internal Revenue Code.

Jim Dillingham

Jim Dillingham is a partner at Shiftwork Solutions LLC. For the last 28 years he has helped companies evaluate, design and implement shift schedules. His broad industry experience includes shiftwork operations in the food industry, manufacturing, mining, semi-conductor, paper, port operations, packaging, pharmaceutical and chemical operations. Jim is an accomplished public speaker, routinely participating in conferences and panels related to industrial practices in shiftwork and safety.

Mitch Quick

Mitch Quick, a partner in the Milwaukee office of Michael Best, has for over 27 years served as a trusted advisor to businesses on all aspects of management labor and employment law. Clients value his deep knowledge of employment and labor laws, with an emphasis on employment discrimination and wage and hour laws. Clients regularly seek his counsel regarding compliance with the many and continually changing labor and employment laws, as well as to address challenging or risky personnel situations.

Lisa Bazzoni

Lisa Bazzoni is a hands-on compensation leader and practitioner with 25+ years of experience working with small domestic organizations as well as diversified global high-tech industries, including electronics and software manufacturing, hospitals and health systems, food and beverage manufacturing, and retail. She’s a self-starter who enjoys working independently as well as collaborating within cross-functional teams to understand business needs, industry trends, and stakeholder requirements to obtain buy-in.

Stephanie Salmon

Stephanie Salmon is president of Potomac Government Relations, a government affairs and firm located in Washington, D.C. With over 20 years of experience in the government and regulatory affairs arena, she manages several trade association clients and serves as the vice president of government affairs for AFS. She also serves as liaison and representative to the AFS’ Government Affairs Committee and is a member of the Safety and Health Committee and Women in Metalcasting.

Celina Peerman

Dr. Celina Peerman loves people and behavior at work. With over 24 years of experience, she is passionate about people at work and people who drive organizational results every day. Celina has worked with foundries, is a repeat presenter for AFS, and is dedicated to the continued practice of metalcasting and meeting the people-challenges of this industry in the years to come. She works primarily in the Midwest with some international projects, too.


AFS Members: $825
Non-Members: $925